Major Outdoor Clothing Brands Focus On Improving Functionality

After the spring pancake is over, the idea of "spring comes" can be rooted in the brain, not affected by the still chilly spring chill. People have resolutely started outdoor sports, and outdoor brands have launched 2013 spring and summer new products. clothing The outdoor areas of shopping malls are also very lively.

Functionality is still outer wear In 2013, the major outdoor brands also added many new functions on the basis of the traditional functions of spring and summer clothing, such as waterproof, breathable, moisture absorption and quick drying.

　　 CARAVA: prepare elastic fabric for active outdoor people.

In the spring of getting rid of the heavy winter clothes, people are eager to stretch and jump. The CARAVA uses elastic fabrics in spring and summer clothing and uses elastic fabrics to meet people's needs.

　　 Pathfinder Take the nature and use it naturally.

The Pathfinder will continue to use natural polar bionics technology in the spring and summer clothing of 2013, drawing on the excellent evolutionary characteristics of natural organisms in form, structure, characteristics, functions and so on, and applying them in product design.

　　 KingCamp: extreme lightweight

The 2013 spring and summer products of the famous brand King Camp of outdoor self driving camping equipment highlight the characteristics of "extreme light weight", and give the spring and summer new products the feature of "extreme lightweight" through the use of Denfend Light series of functional science and technology materials and the more intelligent and humanized details.

Taking a look at the product characteristics of the major outdoor brands in 2013, we can see that the major outdoor brands have spared no effort in functional R & D, and have made good achievements in fabrics, technology, weight and comfort. More and more ordinary consumers choose the spring and summer clothing as outdoor products.